Long-range narrowbody aircraft are on course to become increasingly prominent over the next decade, with airlines preferring them to widebodies on some long-haul routes for a plethora of reasons. In this article we’ll examine this trend and what it means for onboard amenities. Narrowbody aircraft have a long history of flying long-haul routes. The Boeing…
Our third blog, following the publication of our new report “The Seamless Passenger Journey is Smart Airports – 2021 Edition”, discusses how the latest projects, installations and vendor portfolio developments demonstrate the sector’s direction of travel. The Necessary Evolution in Vendor-Client Relationships to Survive and Thrive Our report examines and discusses the changing nature of…
Valour Consultancy’s co-founder Craig Foster took part in the Connected Aviation Intelligence series hosted by Access Intelligence. The session, hosted by Woodrow Bellamy, discussed whether business aviation represents an IFEC growth market. This included a live Q&A with Craig. Watch the session recording on demand To watch the webinar, please click here. Please note, registration…
This is the second blog written using the in-depth data and analysis in our new report “The Seamless Passenger Journey is Smart Airports – 2021 Edition”. Our first blog examined the qualitative trends and factors shaping the market and how airport and airline strategies have been forced to adapt. This accompanying blog focuses on the…
Valour Consultancy co-founder Daniel Welch moderated a session as last month’s Passenger Experience Conference, part of AIX Virtual. The discussion centred around ancillary revenues driven by passenger engagement. If you missed the session, catch up on demand below. Session recording Webinar premise The entry point to convert passengers into customers has traditionally been in the…
In spite of challenging market conditions, a considerable number of new airlines have launched during 2021. Many are embracing aircraft digitalisation to get passengers flying again. Valour Consultancy examines some of the recently announced airline technology partnerships. The COVID-19 pandemic still looms large over the commercial aviation sector, with many airlines now looking to 2022…
Two weeks ago, Inmarsat unveiled its plans for Orchestra, a new communications network. According to the company’s press release, it will seamlessly integrate GEO, LEO and terrestrial 5G for mobility applications. My colleagues, Joshua Flood and Craig Foster, recently published their own thoughts on the implications of Inmarsat Orchestra for the maritime and business aviation…
Following on from its unveiling of ORCHESTRA a couple of weeks ago, Inmarsat yesterday revealed a key component of the new multi-layer solution, an enhanced L-band network called ELERA. Given its heavy focus on Ka-band over the last few years and the fact that ORCHESTRA also represents the firm’s first move into the low-earth orbit…
Covid-19 has had a remarkable impact on consumer behaviours. In this article, we consider the impact of accelerating digital trends on the IFC Business Model. Can airlines pursue a simple approach to in-flight connectivity? Background A pandemic-fueled 18 months has given rise to an undeniable acceleration in the way people go about their daily lives.…
In-flight duty free revenue has been in decline for some time with a number of high-profile airlines such as KLM, American Airlines and Qantas having ditched the service in recent years. In a study conducted by the Duty-Free World Council and published by APEX, researchers found in-flight sales fell from 7.3 per cent of total…
A new report from award-winning provider of market intelligence services, Valour Consultancy, suggests that wireless in-flight entertainment (W-IFE) will be installed on almost three-quarters of the global narrow-body fleet by 2030, up from just over a third today. The report, “The Future of in-Flight Entertainment – 2021 Edition,” shows that although wireless in-flight entertainment installs…
It was refreshing to hear Mark Cheyney, Virgin Atlantic’s IFEC Development Manager, talk about the carrier’s in-flight connectivity (IFC) strategy during a recent Global Connected Aircraft podcast. He estimated that rolling out free Wi-Fi will take the airline years, as opposed to months, a statement devoid of marketing spiel. Instead, it reflected awareness of the…