In-Seat Power

I’ve Got the Power!

“I’ve got the power” sang German Eurodance group, SNAP!, in their 1990 smash hit single, “The Power”. Sadly, not every aircraft in every airline in the world can be similarly boastful much to the chagrin of today’s travellers, many of whom cannot bear to be parted from power-hungry personal electronic devices (PEDs) for even the…

Surge in W-IFE as Portable Boxes Gain Traction

It seems that not a day goes by without Google delivering an alert to my inbox informing me about yet another report on the wireless in-flight entertainment (W-IFE) market. Indeed, there are probably more market research companies covering the emergence of W-IFE than there are W-IFE vendors – and there are many! Unfortunately, there’s not…

How Airlines are Catering to Millennials

Millennials (also known as Generation Y) are a demographic cohort referred to by some as the “Me, Me, Me Generation” – lazy, constantly seeking feedback and prone to jumping from job to job. Others see a group of liberal and upbeat people brimming with confidence and self-expression, who are most receptive to new ideas and…

In-flight entertainment screen

IFE Content market worth $569 million in 2017

The global market for traditional in-flight entertainment (IFE) content was estimated at $569 million in 2017, growing by 7.3 per cent from the previous year. This consists of movies, TV shows, other shorter content forms, audio, games and ePublications. It excludes the moving map, live TV and ancillary revenue generation. The desire to enhance passenger…