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Re-Imagining the Passenger Experience in a Post Coronavirus World

Airlines the world over have grounded large parts of their fleets and announced plans to lay off thousands of staff as they attempt to survive a near shutdown of international travel amid the widening coronavirus pandemic. The severity of the crisis has prompted carriers to turn to governments for a lifeline and according to IATA, the global industry needs bailout measures of between $150 billion and $200 billion if it is to survive. And even then, the pandemic is likely to reshape the industry with many airlines sadly failing and entirely new groupings emerging. It will also have huge ramifications for the way people fly once this is all over and whilst it might not seem like a high priority right now, airlines need to think about how they’ll adapt to the needs of entirely different passengers post coronavirus.

It goes without saying that there will be a huge amount of trepidation about travelling for many years once a semblance of normality resumes – especially amongst those from countries that have been hardest hit by the outbreak. Face masks and maybe even gloves will become standard garb for passengers keen to minimise their risk of infection, cleaning routines between turns will be stepped up a level or two and extra screening measures to detect signs of fever could emerge as the new norm in an already stressful airport experience. Even so, these steps will not be enough to reassure many passengers of their safety on-board and their behaviour will change forever. And by extension, so too will the way in which they interact with on-board technology.

While airlines will no doubt shout from the rooftops about how thoroughly they clean and disinfect tray tables, in-flight entertainment (IFE) screens and head rests pre- and post-flight in this brave new world, it is not hard to imagine passengers adopting a cocoon-like state during their journey, fearful of what, and who, they might come into contact with.

This could very well entail reduced interaction with seatback screens and passenger control units (PCUs), with a possible knock-on effect for ancillary revenue generation through these systems. Expect IFE vendors to ratchet up the wellness angle another notch and mimic seat manufacturers in announcing new, self-cleaning screens that involve the use of antimicrobial coatings. Panasonic Avionics has already moved in this direction with its nanoe air filtration system, a feature of the forthcoming NEXT platform that can extract pungent smells from the cabin and remove airborne pathogens.

New user interface technologies like eye-tracking and gesture control could also have an important role to play. Thales has previously demonstrated a prototype for next generation business-class seats, which include iris-tracking to detect when passengers are looking away or when their eyes are closed. However, both technologies are clearly immature in terms of their use on-board aircraft and far from perfect replacements for the touchscreen we’ve all become accustomed to using with expert dexterity. Indeed, it could even be that hand or arm gestures from those in adjacent seats actually decreases the feeling of distance – a concept all of us are rapidly becoming familiar with.

Despite growing familiarity with smart speakers in our everyday lives, it seems a stretch to imagine that voice control will soon become the de-facto IFE control mechanism. Offline voice recognition of multiple languages/accents would presumably take a fair bit of computing power, while in-flight connectivity (IFC) – if it is even installed alongside IFE – is not quite at the point where it could handle the sending and receiving of a huge amount of data packets to and from the cloud for analysis. Nor could cash-strapped airlines afford the associated bandwidth costs. And then there’s the not-so-trifling issue of how to filter out the array of always-present background cabin noise.

More likely then is the use of the passenger PED as a remote control for the screen in front. Interaction with one’s own device is fraught with less “danger” and many of us already use our smartphones to control other smart devices at home. Rather than a YouTube-style PIN approach to pairing PED with seatback, a more hygienic method would surely involve the use of Bluetooth or NFC. Coronavirus or not, Bluetooth will become a standard feature of IFE to enable passengers to use their own headphones and both Safran (Zii) and Panasonic Avionics have recently introduced Bluetooth capabilities on the RAVE Ultra and eX3 and NEXT systems, respectively. NFC, meanwhile, can also be used to process payments from contactless cards and mobile wallets – a key consideration now that the spotlight is firmly on the unhygienic nature of handling cash.

The use of NFC will, of course, have an important role to play as the self-service model rises to prominence. Passengers may limit their interaction with flight attendants and browse digital magazines and food and drink menus on their PEDs or on seatback screens controlled by PEDs instead of flicking through oft-touched paper versions stored in germ-harbouring seat pockets. LEVEL’s award-winning payment system, developed by Black Swan, does just this and can even save card details for simplified repeat purchases on board.

One could even make the argument that coronavirus may finally succeed where IFC and later, wireless IFE (W-IFE), failed in killing off the humble seatback screen. Airlines will be under immense pressure to shed operational spend and the high up-front and on-going costs associated with embedded IFE could be too much for some to bear. How early window content (EWC) – which has helped prolong the life of this form of IFE – is eventually dealt with by Hollywood studios will have a huge bearing on how things eventually pan out. As a result of the pandemic, many of the films that recently hit the big screen or were slated to still be in theatres are instead heading straight to home entertainment release. Trolls World Tour, for example, was due to be in cinemas on April 10th but will now be available on streaming and digital services without making a theatrical debut. This begs the question, for how long will the streaming of EWC to passenger PEDs be prohibited?

The myriad of W-IFE vendors currently active in the market will doubtless be following these events with a keen eye. If more airlines ultimately opt to eschew embedded IFE post coronavirus, what is the optimal way to consume W-IFE? Right now, many systems are installed on aircraft where there is no in-seat power, which is mind-boggling given that the two technologies are inextricably linked. No power? No IFE! And even where in-seat power is present, consuming content on a PED whilst charging the device can be uncomfortable for passengers and becomes more difficult during mealtimes when the tray table is in use. Astronics and SmartTray have sought to provide an answer to this “hold and power” question by developing a dock style wireless charging hinge mechanism integrated into the back of the tray table. Could the next step involve the use of an inductive surface above the meal tray and some sort of PED-sized “pocket” to prevent devices falling to the floor?

While there are several other benefits of inductive charging, there are numerous problems still to be ironed out. For one, the power efficiency of inductive charging pads is currently 60-70%, compared to >90% for traditional outlets. This requires bigger, more expensive power supply units with more heat dissipation, which could nullify, to some extent, any cost savings realised from not installing seatback IFE in the first place. Additionally, wireless charging takes longer, which may be of more concern on shorter journeys where W-IFE is more likely to be installed.

Heightened hygiene and sanitation concerns could, conceivably, impact on newer forms of IFE too. Portable solutions have witnessed phenomenal growth in recent years but their very nature means they are frequently touched by cabin crew, ground handlers, catering and cleaning partners. New “zero touch” portable units that can be plugged into the on-board power supply are not taken on and off the aircraft with anywhere near the same degree of regularity and could be in increased demand going forwards.

There are many unknowns at this still early stage of the outbreak and we really ought to re-iterate that medical experts believe the risk of catching a virus on a flight to be incredibly small. However, it is important for airlines and their suppliers to start looking forward and planning ahead in these unprecedented times. To this end, Valour Consultancy will continue to share unbiased insight and analysis on key trends relating to IFEC and cabin technology and our reports will be as comprehensive as they’ve always been. If you have any questions or queries about our research or want to reach out for a quick chat to brainstorm ideas, our door is always open.

Stay safe and healthy!

Valour Consultancy

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[fusion_builder_container hundred_percent="no" equal_height_columns="no" menu_anchor="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_position="center center" background_repeat="no-repeat" fade="no" background_parallax="none" parallax_speed="0.3" video_mp4="" video_webm="" video_ogv="" video_url="" video_aspect_ratio="16:9" video_loop="yes" video_mute="yes" overlay_color="" video_preview_image="" border_size="" border_color="" border_style="solid" padding_top="" padding_bottom="" padding_left="" padding_right=""][fusion_builder_row][fusion_builder_column type="1_1" layout="1_1" background_position="left top" background_color="" border_size="" border_color="" border_style="solid" border_position="all" spacing="yes" background_image="" background_repeat="no-repeat" padding_top="" padding_right="" padding_bottom="" padding_left="" margin_top="0px" margin_bottom="0px" class="" id="" animation_type="" animation_speed="0.3" animation_direction="left" hide_on_mobile="small-visibility,medium-visibility,large-visibility" center_content="no" last="no" min_height="" hover_type="none" link=""][fusion_imageframe image_id="5303|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="center" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://valourconsultancy.com/wp-content/uploads/2020/03/12c51ea9ed7611a127aa27f26be64ef1e9390fd9-scaled-e1585144762134.jpg[/fusion_imageframe][fusion_separator style_type="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="#ffffff" top_margin="20" bottom_margin="20" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_text columns="" column_min_width="" column_spacing="" rule_style="default" rule_size="" rule_color="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""] Airlines the world over have grounded large parts of their fleets and announced plans to lay off thousands of staff as they attempt to survive a near shutdown of international travel amid the widening coronavirus pandemic. The severity of the crisis has prompted carriers to turn to governments for a lifeline and according to IATA, the global industry needs bailout measures of between $150 billion and $200 billion if it is to survive. And even then, the pandemic is likely to reshape the industry with many airlines sadly failing and entirely new groupings emerging. It will also have huge ramifications for the way people fly once this is all over and whilst it might not seem like a high priority right now, airlines need to think about how they’ll adapt to the needs of entirely different passengers post coronavirus. It goes without saying that there will be a huge amount of trepidation about travelling for many years once a semblance of normality resumes – especially amongst those from countries that have been hardest hit by the outbreak. Face masks and maybe even gloves will become standard garb for passengers keen to minimise their risk of infection, cleaning routines between turns will be stepped up a level or two and extra screening measures to detect signs of fever could emerge as the new norm in an already stressful airport experience. Even so, these steps will not be enough to reassure many passengers of their safety on-board and their behaviour will change forever. And by extension, so too will the way in which they interact with on-board technology. While airlines will no doubt shout from the rooftops about how thoroughly they clean and disinfect tray tables, in-flight entertainment (IFE) screens and head rests pre- and post-flight in this brave new world, it is not hard to imagine passengers adopting a cocoon-like state during their journey, fearful of what, and who, they might come into contact with. This could very well entail reduced interaction with seatback screens and passenger control units (PCUs), with a possible knock-on effect for ancillary revenue generation through these systems. Expect IFE vendors to ratchet up the wellness angle another notch and mimic seat manufacturers in announcing new, self-cleaning screens that involve the use of antimicrobial coatings. Panasonic Avionics has already moved in this direction with its nanoe air filtration system, a feature of the forthcoming NEXT platform that can extract pungent smells from the cabin and remove airborne pathogens. New user interface technologies like eye-tracking and gesture control could also have an important role to play. Thales has previously demonstrated a prototype for next generation business-class seats, which include iris-tracking to detect when passengers are looking away or when their eyes are closed. However, both technologies are clearly immature in terms of their use on-board aircraft and far from perfect replacements for the touchscreen we’ve all become accustomed to using with expert dexterity. Indeed, it could even be that hand or arm gestures from those in adjacent seats actually decreases the feeling of distance – a concept all of us are rapidly becoming familiar with. Despite growing familiarity with smart speakers in our everyday lives, it seems a stretch to imagine that voice control will soon become the de-facto IFE control mechanism. Offline voice recognition of multiple languages/accents would presumably take a fair bit of computing power, while in-flight connectivity (IFC) – if it is even installed alongside IFE – is not quite at the point where it could handle the sending and receiving of a huge amount of data packets to and from the cloud for analysis. Nor could cash-strapped airlines afford the associated bandwidth costs. And then there’s the not-so-trifling issue of how to filter out the array of always-present background cabin noise. More likely then is the use of the passenger PED as a remote control for the screen in front. Interaction with one’s own device is fraught with less “danger” and many of us already use our smartphones to control other smart devices at home. Rather than a YouTube-style PIN approach to pairing PED with seatback, a more hygienic method would surely involve the use of Bluetooth or NFC. Coronavirus or not, Bluetooth will become a standard feature of IFE to enable passengers to use their own headphones and both Safran (Zii) and Panasonic Avionics have recently introduced Bluetooth capabilities on the RAVE Ultra and eX3 and NEXT systems, respectively. NFC, meanwhile, can also be used to process payments from contactless cards and mobile wallets – a key consideration now that the spotlight is firmly on the unhygienic nature of handling cash. The use of NFC will, of course, have an important role to play as the self-service model rises to prominence. Passengers may limit their interaction with flight attendants and browse digital magazines and food and drink menus on their PEDs or on seatback screens controlled by PEDs instead of flicking through oft-touched paper versions stored in germ-harbouring seat pockets. LEVEL’s award-winning payment system, developed by Black Swan, does just this and can even save card details for simplified repeat purchases on board. One could even make the argument that coronavirus may finally succeed where IFC and later, wireless IFE (W-IFE), failed in killing off the humble seatback screen. Airlines will be under immense pressure to shed operational spend and the high up-front and on-going costs associated with embedded IFE could be too much for some to bear. How early window content (EWC) – which has helped prolong the life of this form of IFE – is eventually dealt with by Hollywood studios will have a huge bearing on how things eventually pan out. As a result of the pandemic, many of the films that recently hit the big screen or were slated to still be in theatres are instead heading straight to home entertainment release. Trolls World Tour, for example, was due to be in cinemas on April 10th but will now be available on streaming and digital services without making a theatrical debut. This begs the question, for how long will the streaming of EWC to passenger PEDs be prohibited? The myriad of W-IFE vendors currently active in the market will doubtless be following these events with a keen eye. If more airlines ultimately opt to eschew embedded IFE post coronavirus, what is the optimal way to consume W-IFE? Right now, many systems are installed on aircraft where there is no in-seat power, which is mind-boggling given that the two technologies are inextricably linked. No power? No IFE! And even where in-seat power is present, consuming content on a PED whilst charging the device can be uncomfortable for passengers and becomes more difficult during mealtimes when the tray table is in use. Astronics and SmartTray have sought to provide an answer to this “hold and power” question by developing a dock style wireless charging hinge mechanism integrated into the back of the tray table. Could the next step involve the use of an inductive surface above the meal tray and some sort of PED-sized “pocket” to prevent devices falling to the floor? While there are several other benefits of inductive charging, there are numerous problems still to be ironed out. For one, the power efficiency of inductive charging pads is currently 60-70%, compared to >90% for traditional outlets. This requires bigger, more expensive power supply units with more heat dissipation, which could nullify, to some extent, any cost savings realised from not installing seatback IFE in the first place. Additionally, wireless charging takes longer, which may be of more concern on shorter journeys where W-IFE is more likely to be installed. Heightened hygiene and sanitation concerns could, conceivably, impact on newer forms of IFE too. Portable solutions have witnessed phenomenal growth in recent years but their very nature means they are frequently touched by cabin crew, ground handlers, catering and cleaning partners. New “zero touch” portable units that can be plugged into the on-board power supply are not taken on and off the aircraft with anywhere near the same degree of regularity and could be in increased demand going forwards. There are many unknowns at this still early stage of the outbreak and we really ought to re-iterate that medical experts believe the risk of catching a virus on a flight to be incredibly small. However, it is important for airlines and their suppliers to start looking forward and planning ahead in these unprecedented times. To this end, Valour Consultancy will continue to share unbiased insight and analysis on key trends relating to IFEC and cabin technology and our reports will be as comprehensive as they’ve always been. If you have any questions or queries about our research or want to reach out for a quick chat to brainstorm ideas, our door is always open. Stay safe and healthy! Valour Consultancy [/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

Smart Airports: New Technologies Set to Take Flight & Transform the Passenger Journey

The following blog was written by John Devlin, founder of P.A.ID Strategies, one of Valour Consultancy’s trusted partners. The original article can be viewed here.

Future Growth is Outstripping Capacity

With forecasts for growth in air travel ranging from 60% to 100% over the next 20 years, airport operators, airlines and governments face a number of significant challenges.  The predominant question is how to cope with the far greater passenger numbers (and airfreight) without doubling the number of airports.  There will certainly continue to be new airports built, new runways added to existing airports, plus renovation of terminals to ensure that service standards are maintained but it is not cost effective or practical for a combination of reasons to think that future demand can be met by simply building more airports.

Efficiency Over Capacity

So how will this be addressed?  Capacity will be increased but not, as said, by doubling the number of airports.  Generally, airports are in the right places to meet demand and creating multiple versions of the same infrastructure and human resources is inefficient and creates a drain on the available knowledge and skills-base.  Whilst most airports are relatively efficient, they have largely been following the formulae and procedures put in place in the 1950s, 60s and 70s.  Yes, operationally as traffic has increased airports have refined their procedures but essentially, they have not evolved to any great degree.  Better asset utilisation and understanding of and interaction with passengers are key objectives for many airports operators.

Traditional Models are being Disrupted

There certainly remains a need for strong regulation and security but as businesses and consumers have embraced innovative technologies, especially around mobile and the personalisation of services, the passenger experience has not yet progressed to any great degree.  Many businesses and industries have been transformed over the past 5-10 years.  Connectivity, the Internet and smartphones have been the catalyst for much of this.  However, advances in infrastructure, especially at end-points and with the IoT, generate better data, enable more personalisation of services and allow more context to be added to the user experience.

Traditional industries no longer have a lock-down on how their service and/or product is provided, bought or consumed.  The Internet has had a major effect on the travel sector, changing how we buy flights, hotels and even airport parking but it all stops at the airport door.  We don’t expect to see disruption on the scale of Uber affect the airlines – at least not in the next 10-15 years – but we do believe that the competitive drivers within the sector will see more movement than we have to date.

Airports and Aviation are Ready for Digital Transformation

We are approaching an inflection point for the sector.  Competition between airlines is not going away and with advances in other areas of (personal) transportation and mass transit this will continue to intensify.  Airport operators are competing more than ever to attract passenger traffic and ensure that they can offer the most attractive financial and service proposition to the airlines.  Balanced against this they have to be careful to ensure that they maintain or improve their customer satisfaction levels.

Costs and pricing can only affect so much of the decision.  The passenger experience is now a differentiating factor and as prices have been driven down there is an increasing focus on generating ancillary revenues – both in-flight and on the ground for both airlines and airport operators.  We have had mobile apps from airlines for a few years but they are very focused on loyalty and do not go much beyond checking-in and boarding passes in terms of tailoring to individuals.  There is little tie in with retail and hospitality, or travelling to and from the airport and parking, car-hire, refreshments, in-flight entertainment and personalised updates.  There most certainly is no ability to connect with the airport and ease the biggest pain points of queueing through security and at the boarding gate.

Future Technologies for Smart Airports – Creating the Digital Passenger Experience

Mobile, apps, online, digital and mobile identity, know your customer (KYC) and authenticating identity, biometrics (facial, fingerprint, iris), sensors, beacons, new forms of payment, mobile wallets, NFC and contactless, RFID, Bluetooth, Wi-Fi, intelligent video analytics, big data, new human interface technologies, chatbots, robots and intelligent assistants.  These are all existing technologies and progressing rapidly, often happening behind the scenes but affecting how we use services and the decisions that we make.

These technologies can be employed within a future smart airport environment, reducing queues, improving the passenger experience, helping operators, airlines and their partners better engage with their customers, understand them and meet their requirements.  In turn, this has the upside of better customer service and improved loyalty as well as greater revenue potential, whilst also creating more efficient airports that are better able to meet future demand and capacity requirements.

Note: Three analyst firms are working together to provide a detailed analysis of Future Technologies for Smart Airports.  Their combined expertise, insight and knowledge will provide the most comprehensive assessments for smart airports.  P.A.ID Strategies provides nearly 20 years of experience around mobile, identity, payments, biometrics, NFC, RFID and security.  SAR Insight has 20 years of knowledge in the semiconductor sector with expertise in Bluetooth, Wi-Fi, sensors, smart devices and the IoT.  Valour Consultancy has over 30 years’ analyst experience and is the leading provider of market intelligence for in-flight connectivity, in-flight entertainment, cabin technology, connected aircraft and the IoT.

They are working to develop a new market report entitled “Future Technologies for Smart Airports – creating the digital passenger experience” examining the potential adoption of modern technologies to make airports smarter, more efficient and deliver better service to customers and partners.  Please contact John Devlin at info@paidstrategies.com for more information.

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[fusion_builder_container hundred_percent="no" equal_height_columns="no" menu_anchor="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_position="center center" background_repeat="no-repeat" fade="no" background_parallax="none" parallax_speed="0.3" video_mp4="" video_webm="" video_ogv="" video_url="" video_aspect_ratio="16:9" video_loop="yes" video_mute="yes" overlay_color="" video_preview_image="" border_size="" border_color="" border_style="solid" padding_top="" padding_bottom="" padding_left="" padding_right=""][fusion_builder_row][fusion_builder_column type="1_1" layout="1_1" background_position="left top" background_color="" border_size="" border_color="" border_style="solid" border_position="all" spacing="yes" background_image="" background_repeat="no-repeat" padding_top="" padding_right="" padding_bottom="" padding_left="" margin_top="0px" margin_bottom="0px" class="" id="" animation_type="" animation_speed="0.3" animation_direction="left" hide_on_mobile="small-visibility,medium-visibility,large-visibility" center_content="no" last="no" min_height="" hover_type="none" link=""][fusion_imageframe image_id="4968|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="center" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]http://217.199.187.200/valourconsultancy.com/wp-content/uploads/2017/07/smart-airports-1024x576-1.jpg[/fusion_imageframe][fusion_separator style_type="default" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="#ffffff" top_margin="20" bottom_margin="20" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_text] The following blog was written by John Devlin, founder of P.A.ID Strategies, one of Valour Consultancy's trusted partners. The original article can be viewed here. Future Growth is Outstripping Capacity With forecasts for growth in air travel ranging from 60% to 100% over the next 20 years, airport operators, airlines and governments face a number of significant challenges.  The predominant question is how to cope with the far greater passenger numbers (and airfreight) without doubling the number of airports.  There will certainly continue to be new airports built, new runways added to existing airports, plus renovation of terminals to ensure that service standards are maintained but it is not cost effective or practical for a combination of reasons to think that future demand can be met by simply building more airports. Efficiency Over Capacity So how will this be addressed?  Capacity will be increased but not, as said, by doubling the number of airports.  Generally, airports are in the right places to meet demand and creating multiple versions of the same infrastructure and human resources is inefficient and creates a drain on the available knowledge and skills-base.  Whilst most airports are relatively efficient, they have largely been following the formulae and procedures put in place in the 1950s, 60s and 70s.  Yes, operationally as traffic has increased airports have refined their procedures but essentially, they have not evolved to any great degree.  Better asset utilisation and understanding of and interaction with passengers are key objectives for many airports operators. Traditional Models are being Disrupted There certainly remains a need for strong regulation and security but as businesses and consumers have embraced innovative technologies, especially around mobile and the personalisation of services, the passenger experience has not yet progressed to any great degree.  Many businesses and industries have been transformed over the past 5-10 years.  Connectivity, the Internet and smartphones have been the catalyst for much of this.  However, advances in infrastructure, especially at end-points and with the IoT, generate better data, enable more personalisation of services and allow more context to be added to the user experience. Traditional industries no longer have a lock-down on how their service and/or product is provided, bought or consumed.  The Internet has had a major effect on the travel sector, changing how we buy flights, hotels and even airport parking but it all stops at the airport door.  We don’t expect to see disruption on the scale of Uber affect the airlines – at least not in the next 10-15 years – but we do believe that the competitive drivers within the sector will see more movement than we have to date. Airports and Aviation are Ready for Digital Transformation We are approaching an inflection point for the sector.  Competition between airlines is not going away and with advances in other areas of (personal) transportation and mass transit this will continue to intensify.  Airport operators are competing more than ever to attract passenger traffic and ensure that they can offer the most attractive financial and service proposition to the airlines.  Balanced against this they have to be careful to ensure that they maintain or improve their customer satisfaction levels. Costs and pricing can only affect so much of the decision.  The passenger experience is now a differentiating factor and as prices have been driven down there is an increasing focus on generating ancillary revenues – both in-flight and on the ground for both airlines and airport operators.  We have had mobile apps from airlines for a few years but they are very focused on loyalty and do not go much beyond checking-in and boarding passes in terms of tailoring to individuals.  There is little tie in with retail and hospitality, or travelling to and from the airport and parking, car-hire, refreshments, in-flight entertainment and personalised updates.  There most certainly is no ability to connect with the airport and ease the biggest pain points of queueing through security and at the boarding gate. Future Technologies for Smart Airports – Creating the Digital Passenger Experience Mobile, apps, online, digital and mobile identity, know your customer (KYC) and authenticating identity, biometrics (facial, fingerprint, iris), sensors, beacons, new forms of payment, mobile wallets, NFC and contactless, RFID, Bluetooth, Wi-Fi, intelligent video analytics, big data, new human interface technologies, chatbots, robots and intelligent assistants.  These are all existing technologies and progressing rapidly, often happening behind the scenes but affecting how we use services and the decisions that we make. These technologies can be employed within a future smart airport environment, reducing queues, improving the passenger experience, helping operators, airlines and their partners better engage with their customers, understand them and meet their requirements.  In turn, this has the upside of better customer service and improved loyalty as well as greater revenue potential, whilst also creating more efficient airports that are better able to meet future demand and capacity requirements. Note: Three analyst firms are working together to provide a detailed analysis of Future Technologies for Smart Airports.  Their combined expertise, insight and knowledge will provide the most comprehensive assessments for smart airports.  P.A.ID Strategies provides nearly 20 years of experience around mobile, identity, payments, biometrics, NFC, RFID and security.  SAR Insight has 20 years of knowledge in the semiconductor sector with expertise in Bluetooth, Wi-Fi, sensors, smart devices and the IoT.  Valour Consultancy has over 30 years’ analyst experience and is the leading provider of market intelligence for in-flight connectivity, in-flight entertainment, cabin technology, connected aircraft and the IoT. They are working to develop a new market report entitled “Future Technologies for Smart Airports – creating the digital passenger experience” examining the potential adoption of modern technologies to make airports smarter, more efficient and deliver better service to customers and partners.  Please contact John Devlin at info@paidstrategies.com for more information. [/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]